Economy&Life | China's "ice city" Harbin becomes a magnet for travelers during New Year holiday-Xinhua
Economy&Life | China's "ice city" Harbin becomes a magnet for travelers during New Year holiday
Source: Xinhua
Editor: huaxia
2024-01-04 18:06:16
HARBIN, Jan. 4 (Xinhua) -- "Ice city" Harbin, the capital city of Heilongjiang Province, welcomed nearly 3.05 million visitors, raking in 5.91 billion yuan (about 832.39 million U.S. dollars) of tourism revenue, during the New Year holiday, which ended Monday.
The tourism boom can be attributed to Harbin's increasing popularity on social media platforms which transforms the city into a bustling holiday destination.
To attract more tourists and improve overall services, Harbin has rolled out an array of activities, including live performances on New Year's Eve, firework displays, theme parks, intangible heritage culture shows, and concerts. A series of measures have also been introduced to enhance the visitor experience in Harbin, covering sectors such as dining, accommodation, travel, shopping, and entertainment.