GLOBALink | Hefei embraces new tourism trends with various themed markets-Xinhua

GLOBALink | Hefei embraces new tourism trends with various themed markets

Source: Xinhua

Editor: huaxia

2026-08-07 19:44:16

HEFEI, Aug. 7 (Xinhua) -- Hefei in east China's Anhui Province has held a series of themed markets which took advantage of local cultural and tourism resources to boost consumption.

At Huiyuan Garden scenic area, a cultural market featuring creative products, folk songs and performances, fish-shaped lantern parades and local delicacies offers visitors an immersive experience of Anhui culture.

This photo taken on July 30, 2026 shows a view of a cultural market at Huiyuan Garden scenic area in Hefei, east China's Anhui Province.  (Xinhua)
Staff members in traditional costumes interact with visitors at a themed market in Huiyuan Garden scenic area in Hefei, east China's Anhui Province, on July 31, 2026. (Xinhua/Zhang Duan)
This photo taken on July 31, 2026 shows a view of a cultural market at Huiyuan Garden scenic area in Hefei, east China's Anhui Province. (Xinhua/Zhang Duan)
A folk performance is staged at Huiyuan Garden scenic area in Hefei, east China's Anhui Province, on July 31, 2026. (Xinhua/Zhang Duan)
A child experiences traditional rubbing craft at a cultural market at Huiyuan Garden scenic area in Hefei, east China's Anhui Province, on July 31, 2026. (Xinhua/Zhang Duan)
People enjoy a fish-shaped lantern performance at a cultural market at Huiyuan Garden scenic area in Hefei, east China's Anhui Province, on July 30, 2026. (Xinhua)

In Dawei Town, a grape-themed market provides a platform for local farmers to promote agricultural products. Visitors can taste various varieties of grapes and grape-based drinks, purchase agricultural products with discounts, and participate in study tours.

This photo taken on July 31, 2026 shows the opening ceremony of a grape-themed market in Dawei Town of Hefei, east China's Anhui Province. (Photo by Fan Bowen/Xinhua)
A vendor sells grapes to visitors at a grape-themed market in Dawei Town of Hefei, east China's Anhui Province, on July 31, 2026. (Photo by Ye Yuting/Xinhua)
Children participate in a game session at a grape-themed market in Dawei Town of Hefei, east China's Anhui Province, on July 31, 2026. (Photo by Ye Yuting/Xinhua)

By integrating cultural experiences, leisure activities and consumption, these themed markets have succeeded in attracting visitors while creating new opportunities for local tourism and rural industries.

A drone photo taken on July 31, 2026 shows a view of a grape-themed market in Dawei Town of Hefei, east China's Anhui Province. (Photo by Fan Bowen/Xinhua)■

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