Customers select different coffee products in Kuala Lumpur, Malaysia, Sept. 29, 2026. Southwest China's Yunnan Province sits on the northern fringe of the global coffee-growing "bean belt" between the Tropics of Cancer and Capricorn. For centuries its rolling highlands were celebrated foremost as China's tea heartland. Over the past two decades, steady investment, improved farming techniques and booming domestic consumption have nurtured a thriving home-grown coffee industry.
Malaysia is among Yunnan's key Asian export destinations. According to Yunnan's international trade association, Yunnan coffee was exported to 43 countries and regions in 2025. European and Asian countries are the leading destinations for Yunnan's coffee shipments. Within Asia, Vietnam and Malaysia stand as the two major markets. (Photo by Chong Voon Chung/Xinhua)
Thomas Ooi, founder of Ghostbird Coffee Roastery, speaks during an interview in Kuala Lumpur, Malaysia, Sept. 29, 2026. Southwest China's Yunnan Province sits on the northern fringe of the global coffee-growing "bean belt" between the Tropics of Cancer and Capricorn. For centuries its rolling highlands were celebrated foremost as China's tea heartland. Over the past two decades, steady investment, improved farming techniques and booming domestic consumption have nurtured a thriving home-grown coffee industry.
Malaysia is among Yunnan's key Asian export destinations. According to Yunnan's international trade association, Yunnan coffee was exported to 43 countries and regions in 2025. European and Asian countries are the leading destinations for Yunnan's coffee shipments. Within Asia, Vietnam and Malaysia stand as the two major markets. (Photo by Chong Voon Chung/Xinhua)
Thomas Ooi, founder of Ghostbird Coffee Roastery, demonstrates the finished product of his pour-over coffee in Kuala Lumpur, Malaysia, Sept. 29, 2026. Southwest China's Yunnan Province sits on the northern fringe of the global coffee-growing "bean belt" between the Tropics of Cancer and Capricorn. For centuries its rolling highlands were celebrated foremost as China's tea heartland. Over the past two decades, steady investment, improved farming techniques and booming domestic consumption have nurtured a thriving home-grown coffee industry.
Malaysia is among Yunnan's key Asian export destinations. According to Yunnan's international trade association, Yunnan coffee was exported to 43 countries and regions in 2025. European and Asian countries are the leading destinations for Yunnan's coffee shipments. Within Asia, Vietnam and Malaysia stand as the two major markets. (Photo by Chong Voon Chung/Xinhua)
Customers select different coffee products in Kuala Lumpur, Malaysia, Sept. 29, 2026. Southwest China's Yunnan Province sits on the northern fringe of the global coffee-growing "bean belt" between the Tropics of Cancer and Capricorn. For centuries its rolling highlands were celebrated foremost as China's tea heartland. Over the past two decades, steady investment, improved farming techniques and booming domestic consumption have nurtured a thriving home-grown coffee industry.
Malaysia is among Yunnan's key Asian export destinations. According to Yunnan's international trade association, Yunnan coffee was exported to 43 countries and regions in 2025. European and Asian countries are the leading destinations for Yunnan's coffee shipments. Within Asia, Vietnam and Malaysia stand as the two major markets. (Photo by Chong Voon Chung/Xinhua)
People enjoy coffee at a cafe in Kuala Lumpur, Malaysia, Sept. 29, 2026. Southwest China's Yunnan Province sits on the northern fringe of the global coffee-growing "bean belt" between the Tropics of Cancer and Capricorn. For centuries its rolling highlands were celebrated foremost as China's tea heartland. Over the past two decades, steady investment, improved farming techniques and booming domestic consumption have nurtured a thriving home-grown coffee industry.
Malaysia is among Yunnan's key Asian export destinations. According to Yunnan's international trade association, Yunnan coffee was exported to 43 countries and regions in 2025. European and Asian countries are the leading destinations for Yunnan's coffee shipments. Within Asia, Vietnam and Malaysia stand as the two major markets. (Photo by Chong Voon Chung/Xinhua)
A man selects different coffee products in Kuala Lumpur, Malaysia, Sept. 29, 2026. Southwest China's Yunnan Province sits on the northern fringe of the global coffee-growing "bean belt" between the Tropics of Cancer and Capricorn. For centuries its rolling highlands were celebrated foremost as China's tea heartland. Over the past two decades, steady investment, improved farming techniques and booming domestic consumption have nurtured a thriving home-grown coffee industry.
Malaysia is among Yunnan's key Asian export destinations. According to Yunnan's international trade association, Yunnan coffee was exported to 43 countries and regions in 2025. European and Asian countries are the leading destinations for Yunnan's coffee shipments. Within Asia, Vietnam and Malaysia stand as the two major markets. (Photo by Chong Voon Chung/Xinhua)
People enjoy coffee at a cafe in Kuala Lumpur, Malaysia, Sept. 29, 2026. Southwest China's Yunnan Province sits on the northern fringe of the global coffee-growing "bean belt" between the Tropics of Cancer and Capricorn. For centuries its rolling highlands were celebrated foremost as China's tea heartland. Over the past two decades, steady investment, improved farming techniques and booming domestic consumption have nurtured a thriving home-grown coffee industry.
Malaysia is among Yunnan's key Asian export destinations. According to Yunnan's international trade association, Yunnan coffee was exported to 43 countries and regions in 2025. European and Asian countries are the leading destinations for Yunnan's coffee shipments. Within Asia, Vietnam and Malaysia stand as the two major markets. (Photo by Chong Voon Chung/Xinhua)
Thomas Ooi, founder of Ghostbird Coffee Roastery, demonstrates how to make pour-over coffee in Kuala Lumpur, Malaysia, Sept. 29, 2026. Southwest China's Yunnan Province sits on the northern fringe of the global coffee-growing "bean belt" between the Tropics of Cancer and Capricorn. For centuries its rolling highlands were celebrated foremost as China's tea heartland. Over the past two decades, steady investment, improved farming techniques and booming domestic consumption have nurtured a thriving home-grown coffee industry.
Malaysia is among Yunnan's key Asian export destinations. According to Yunnan's international trade association, Yunnan coffee was exported to 43 countries and regions in 2025. European and Asian countries are the leading destinations for Yunnan's coffee shipments. Within Asia, Vietnam and Malaysia stand as the two major markets. (Photo by Chong Voon Chung/Xinhua)
Thomas Ooi, founder of Ghostbird Coffee Roastery, demonstrates how to make pour-over coffee in Kuala Lumpur, Malaysia, Sept. 29, 2026. Southwest China's Yunnan Province sits on the northern fringe of the global coffee-growing "bean belt" between the Tropics of Cancer and Capricorn. For centuries its rolling highlands were celebrated foremost as China's tea heartland. Over the past two decades, steady investment, improved farming techniques and booming domestic consumption have nurtured a thriving home-grown coffee industry.
Malaysia is among Yunnan's key Asian export destinations. According to Yunnan's international trade association, Yunnan coffee was exported to 43 countries and regions in 2025. European and Asian countries are the leading destinations for Yunnan's coffee shipments. Within Asia, Vietnam and Malaysia stand as the two major markets. (Photo by Chong Voon Chung/Xinhua)
Thomas Ooi, founder of Ghostbird Coffee Roastery, demonstrates how to make pour-over coffee in Kuala Lumpur, Malaysia, Sept. 29, 2026. Southwest China's Yunnan Province sits on the northern fringe of the global coffee-growing "bean belt" between the Tropics of Cancer and Capricorn. For centuries its rolling highlands were celebrated foremost as China's tea heartland. Over the past two decades, steady investment, improved farming techniques and booming domestic consumption have nurtured a thriving home-grown coffee industry.
Malaysia is among Yunnan's key Asian export destinations. According to Yunnan's international trade association, Yunnan coffee was exported to 43 countries and regions in 2025. European and Asian countries are the leading destinations for Yunnan's coffee shipments. Within Asia, Vietnam and Malaysia stand as the two major markets. (Photo by Chong Voon Chung/Xinhua)