President of the Chinese Basketball Association Yao Ming delivers a video address to the International Basketball Expo via video.
JINJIANG, China, Nov. 8 (Xinhua) -- The inaugural International Basketball Expo opened at the Jinjiang International Convention and Exhibition Center in east China's Fujian province on Wednesday.
Yao Ming, president of the Chinese Basketball Association, delivered a video address to the expo that runs through Sunday.
The first edition of the International Basketball Expo aims to showcase the history and achievements of Chinese basketball, promote basketball culture and create cooperation opportunities within the basketball industry, according to the organizers.
The Expo, also known as "China BOOM" based on the dimensions of "Basketball," "Original," "Opportunity," and "Master," is divided into five main sections: professional basketball, women's basketball, street basketball, youth basketball, and rural basketball.
Visitors stop at the Chinese Basketball Association (CBA League) booth at the International Basketball Expo.
The "Chinese Basketball Culture Exhibition," covering over 2,000 square meters, presents ten major sections, including the history of Chinese basketball, China's four major professional basketball leagues, and the Chinese Basketball Hall of Fame.
Events such as the Super 3x3 League Finals, the award ceremony of China's national 3x3 basketball team, the women's basketball competition "Lucky Seven" finals, Li-Ning Basketball Academy Experience Day, Jinjiang's "Village BA" Challenge will be staged during the expo.
Student-athletes practice in Li-Ning Basketball Academy at the International Basketball Expo.
The expo has attracted 21 sponsors and service providers, including Anta, Li-Ning, TCL, and Wilson. Under Armour, 361, Kelme, and other sports brands along with Chinese basketball technology and training brands are also participating in the exhibition. ■
